Does My Resume Stink?

by Marc Cenedella

President and CEO of

You see, a resume is a sales document.

And because we are too close to ourselves—after all, who spends more time with you than you—it’s difficult for you to get the distance, perspective, and balanced picture of your achievements that is absolutely critical for you to sell hiring managers on your best aspects.

Too frequently in my time here at, I’ve seen resumes of great, talented, pro-active, accomplished leaders fail to make the case.

And why is this?

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