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Giving Your Clients a Reason to Call You - And Pay You More Often

by Eva Rosenberg ... August 15, 2001

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Tax News on Your Site
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Several people have asked me if they could put Ask TaxMama on their websites. I've been looking for a practical way to arrange this for you, without your having to spend all your billable time coding the newsletter or having to pay a webdesigner each week to do it.

The ideal solution would be to have you or your designer create a page that is simply a template (Top and side borders) and be able to paste in one line of code - and, like magic, have Ask TaxMama appear in that spot.

Well, considering all the time I spend online, I knew it was possible. And it is.

Sample
Option One - Ask TaxMama
Option Two - Generic Tax Q&A
Option Three - Your Firm's Name on the Newsletter

I have found some tools that would permit me to create a page that I could update from my computer each week - and the new newsletter contents would appear on YOUR site without your having to lift a finger.

Simply create your page with the look you want. With some guidance from me and my designer (or yours), we could help you set up the page so that it looks like it's a part of your site - and they would never have to leave your site to see the information.

If you are interested in having Ask TaxMama to your site each week,
drop me a note.

You can see a sample of such a column. Ask TaxMama #125

You can see it in action at the Small Business Advisor. You can see how his banner ads, headings and background color integrate the column into his own site.

If you want to see how it looks to visitors... first go to http://www.isquare.com./ Then, click on the Tax Tips link in the yellow box.

Now, do you see how his site's borders frame the page?

That's the way it would work with your own page - even if you don't use frames - just the art on the page itself.

  • Visualize your site's borders above and around this sample page.
  • Visualize your own ads and links around this article.
  • Visualize your choice of background color on your page.

If you are interested in getting a fresh issue of Ask TaxMama on your own site each week, here's the deal - this offer is only good while I am testing this concept - for all orders paid by September 30, 2001:

  • Option #1 Ask TaxMama weekly, with my logos, as shown.

    $25.00 per week, payable in a minimum of four week increments
    ($100) or $1,000 for the whole year (a $300 savings).

  • Option #2 Ask TaxPro weekly, with generic writer as the source
    In other words, it would be 'Ask My Tax Pro'

    $50.00 per week, payable in a minimum of four week increments
    ($200) or $2,100 for the whole year (a $500 savings).

  • Option #3 Ask (your firm name) weekly, with you as the source

    $75.00 per week, payable in a minimum of four week increments
    ($300) or $3,000 for the whole year (an $900 savings).
    (For the custom version, I would send you the coded page and you would paste it into your site. I will teach you how. It's easy.)

(These prices are designed for sites with moderate traffic, for use in your practice, for your clients' benefit. Since the pages will be served on my server (except for the custom version). If your site's traffic is more than 5000 pageviews per month, we will discuss cost differentials for server traffic.)

During this introductory phase, I am also open to suggestions on the format of the newsletter content. Please note that the introduction for this will be more generic and not include information about me and my activities or political views.

Please contact me or send an e-mail to taxmama@taxmama.com , put SyndicateTM in the subject line. Please tell me the URL of your site and the size of your audience.

Please note, if I am not comfortable with your site, option #1 (which has TaxMama's name and identity on it) may not be available.

Also, if you prefer to send this as a newsletter to your clients, we can discuss that option, based on the size of your client e-mail list. You can reach me most afternoons (PDT) at 800-594-9829



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